In a world increasingly aware of the environmental impact of fast fashion, eco-conscious consumers are seeking sustainable alternatives that enhance their style and contribute to a greener planet. One such alternative that has gained prominence in recent years is the creation of eco-friendly accessories through downcycling, and VIVRE' is at the forefront of this movement.
What is Downcycling?
To understand downcycling, let's first distinguish it from recycling. Recycling typically involves transforming materials into a product of equal or higher quality (Learn how our clothes are made). In contrast, downcycling is the process of repurposing materials into products of lower quality or different functionality. While recycling is a valuable practice, downcycling is pivotal in reducing waste by giving new life to materials that might otherwise end up in landfills.
Did you know that 87% of the materials and fibres used to make clothing will end up in either incinerators or landfills?
Eco-friendly accessories crafted through downcycling exemplify the creativity and ingenuity of sustainable fashion, and VIVRE' is a shining example of this commitment to eco-conscious style. Here's why VIVRE's downcycled accessories are worth embracing:
Reducing Waste with VIVRE':
VIVRE' is dedicated to reducing waste in the fashion industry. They actively seek out materials like fabric scraps and old clothing, transforming them into new, fashionable pieces. By doing so, VIVRE' diverts these materials from the waste stream, contributing to a greener planet.
By downcycling our eco-friendly accessories collection
we recycled 534.6 plastic bottles
Supporting Women and Small businesses:
Supporting Sustainable Practices with VIVRE'
We would love to know about your experience; feel more than welcome to share your journey towards sustainable fashion on social media and encourage others to embrace sustainable fashion practices.
Feel good about what you are wearing while you are making a positive impact on the planet.